Freelance Writer
San Francisco, CA | April 2024 – Present
Writing on a freelance basis for a variety of sites.
Senior Editor, YAHOO
San Francisco, CA | November 2020 – March 2024
- Wrote commerce-related content such as deals, buying guides and product reviews.
- Instrumental in driving traffic and revenue during tentpole events such as the holidays and Amazon Prime Day.
Senior Editor, ENGADGET
San Francisco, CA | October 2012 – November 2020
- Produced deeply reported stories and in-depth originals, covering major Silicon Valley companies.
- Wrote detailed product reviews using rigorous testing methodologies.
- Became an expert in key tech topics such as consumer electronics, social media and internet culture.
- Helped oversee daily news desk operations, scoured feeds for news and assigned stories to colleagues.
- Wrote breaking news and daily news hits, often churning out several stories a day.
- Managed the editorial portion of Engadget’s annual Best of CES awards show (2015-2020). Communicated across content, video and PR teams, managed the editorial process, coordinated discussions and made key decisions.
- Ran Engadget’s monthly “Gadget IRL” column, soliciting and editing pieces submitted by colleagues.
- Appeared on video as broadcast talent for Engadget. Also often appeared as guest expert on popular podcasts and mainstream news outlets such as Good Morning America and BBC World Service.
Producer, TWIT NETWORK
Petaluma, CA | November 2011 – October 2012
- Created and produced a product reviews show called Before You Buy, a show where TWIT staff review a variety of consumer products.
- Requested review units, organized the content calendar, and managed editors and talent.
- Co-produced Triangulation, the network’s flagship interview show.
Senior Associate Editor, CNET
San Francisco, CA | November 2005 – November 2011
Wrote and edited articles that cover the mobile beat, which include cell phones, tablets and their accessories.
EDUCATION
Aug. 2002 – May 2004
San Francisco State University (San Francisco, CA)
M.A. in Speech and Communication Studies
Jan. 1999 – May 2002
San Francisco State University (San Francisco, CA)
B.A. in Journalism and B.A. in English
ADDITIONAL ACTIVITIES
Led and managed a local book club (focus on Asian-American authors) with 19 members. Regularly run polls, make book suggestions, organize monthly meetings and lead discussions.
Relevant Skills: Team Leader, Communications, Schedule Management
Facilitator and volunteer for Dogpatch Games, a board game store and community center in San Francisco’s Dogpatch neighborhood. Regularly teach games and manage the lending library.
Relevant Skills: Team Player, Communications, People Skills
In-house performer of Endgames Improv, a long-standing improv theater in San Francisco’s Mission District.
Relevant Skills: Team Player, Communications, Quick Learner, Public Speaking
